At the moment, I see this perfume ad everywhere on the internet. And of course it would be, because it is absolutely crazy and fabulous. It features actress and dancer Margaret Qualley performing an unexpectable choreography for the new ad for KenzoWorld. It is directed by Spike Jonze, the director of the absurdly hilarious film “Being John Malkovich”.
But Jonze has done this sort of thing before. Maybe some of you remember the excellent music video he directed for Fatboy Slim called “Weapon of Choice”, back in 2000 (see video below), starring a groovy, tap-dancing Christopher Walken. Very similar to the Kenzo ad and personally, one of my favorite music videos.