Christophe-Niemann_New-Yorker_front

Amazing! Illustrator Christoph Niemann has created the latest cover for the New Yorker but it’s the first time, augmented reality technology is used to animate its cover artwork, with the help of London studio Nexus.

Niemann’s front and back cover illustrations feature a commuter jumping through the subway doors with a tablet and coffee in hand (actually she reminds me of the Statue of Liberty!). When these are viewed through augmented reality app “Uncovr” they come to life, becoming a fully animated cityscape where the subway doors shut and the train travels through New York.

(via)