“You give me money, I’ll give you creative. I’ll start when the check clears. Time is money. More time is more money. I’ll listen to you. You listen to me. You tell me what you want, I’ll tell you what you need. You want me to be on time, I want you to be on time. What you use is yours, what you don’t is mine. I can’t give you stuff I don’t own. I’ll try not to be an ass, you should do the same. If you want something that’s been done before, use that.
If you want your way, you have to pay. If you don’t pay, I have final say.
Let’s create something great together.”
This is actually a work contract for a design firm in Chicago. So straightforward and simple!
Joe Coleman is a British freelance copywriter. He thought of this brilliant concept for a website, where you can scroll left or right according to what you want: Less Hard Sell or More Hard Sell. Check the website here.
This animated film is called Analogue Loaders, created by London-based director Raphael Vangelis. He specializes in design driven animation projects ranging from short films and music videos to TV commercials.
I love what he says about it: “This short film is my animated autobiography. I spend most of my life swearing at the computer because it’s crashed or isn’t working. Here, well known digital symbols are turned into something analogue and playful. The result is an homage to all the lost time we collectively spend in digital limbo in the hopes of sudden development on our screen.” So, true!
You can also watch the -very entertaining- making of the film here.
That’s what I call brain pickings! A Future Perfect is an Athens-based concept-brand. One of their products, Hacked, is a concrete wise-head transformed in an unexpected manner to produce a multi-functional everyday use object: a planter, a candle holder, a pencil pot all in one. I would love one as a planter!
A shrimp that sings in the mailroom? A little girl freeing tiny prisoners from a blimp piñata at a birthday party? Dogs made of kale?
“MailShrimp”, “Jailblimp” and “KaleLimp” are three crazy little films directed by The Sacred Egg that will air first in movie theaters. They are the debut ad campaign for MailChimp, making a hilarious pun of the brand’s name. The films are part of a larger campaign taglined “Did You Mean?” that centers on the fact that apparently people regularly mispronounce the MailChimp name or get it completely wrong!
A Swedish pharmacy chain came up with an original idea to encourage smokers to give up smoking as a New Year resolution. Agency Akestam Holst created an outdoor innovation – a billboard that “coughs” when you smoke near it. The poster has built-in alarms that sense cigarette smoke. When smokers light up and smoke a cigarette anywhere near the billboard, it reacts making the man in the video-poster suddenly cough. Smokers are then given advice on nicotine replacement products available from the pharmacy. Brilliant!